Digital Marketing and Brand Building

“Your brand is what other people say about you when you are not in the room,” Amazon founder Jeff Bezos has rightly said.In the fast-changing market dynamics, brands are what captures the attention and concern of most people. Branding is crucial for any company because it is the identity of your business. Branding not only gives your business a name, but also encourages consumer awaren...[More]

7 Strategies To Increase Brand Visibility

Every brand out there is trying hard to get itself noticed and grab the attention of a potential customer by employing unique SEO tactics. With the rampant use of digital platforms working on seamless integration globally, it has become the need of the hour to get your brand right up there, in the front, on the face. And making it stand out from the clutter, doesn’t come easy.In the B2B spac...[More]