Since 2019, the pharma industry has been facing challenges like no other. The pandemic has put tremendous pressure on consistent sustainability, and thus, customers are becoming increasingly aware of their buying patterns. This has compelled the pharma industry to deliver nothing but the best! With the rise of competition in the pharma industry, it has become crucial to devise strategic plans that...[More]

It is reported that the US healthcare industry spent $2.84 billion on online advertising and is estimated to spend another $3.14 billion this year. Regardless of digital marketing and advertising’s continued success, the healthcare sector somehow feels short of development. This happens because of two main reasons: their inability to keep up with the quality and not having enough medical lea...[More]