B2B Marketers, are you looking to build a niche/premium client base that is highly engaged? Look no further than podcasts! It's a content marketing format that is booming and how! 85% of people who click 'play' on a podcast listen to nearly all of it and 42 million Americans (or 15% of the U.S. population) listen to a podcast every week. One of the main reasons for such a huge audience to invest i...[More]